Beyond the Stay — South Carolina
Guest spending beyond accommodations looks different across South Carolina, shaped by Grand Strand beaches, Lowcountry history, Sea Island resorts, and Upstate lakes and mountains. Explore South Carolina's markets below to see Beyond the Stay Ratios, top guest activities, and the upsell opportunities unique to each destination.
All South Carolina Markets
Browse every South Carolina market we're mapping. Linked markets have a published Beyond the Stay report available now — more are added regularly.
GRAND STRAND
Myrtle Beach
North Myrtle Beach
Little River
Surfside / Garden City
Murrells Inlet
Litchfield / Pawleys Island
Georgetown
CHARLESTON & LOWCOUNTRY
Charleston
James Island
Folly Beach
Johns / Wadmalaw Islands
Kiawah Island
Seabrook Island
Mount Pleasant
Isle of Palms / Wild Dunes
Sullivan's Island
North Charleston
Summerville / Goose Creek
Awendaw / McClellanville
Edisto
BEAUFORT & SEA ISLANDS
Beaufort
St. Helena / Hunting / Harbor Island
Fripp Island
Hilton Head Island
Bluffton / Palmetto Bluff
Daufuskie Island
UPSTATE
Rock Hill / Fort Mill
Lake Wylie
Greenville
Travelers Rest
Spartanburg
Pickens / Table Rock / Caesars Head
Lake Keowee
Lake Jocassee
Clemson
Lake Hartwell
Anderson
MIDLANDS
Columbia
Lake Murray
Newberry
Camden / Lake Wateree
Santee / Lake Marion
Lake Moultrie
Sumter
Congaree
Lancaster
AIKEN & SAVANNAH RIVER REGION
Aiken
North Augusta
Greenwood / Lake Greenwood
Abbeville / Lake Russell
McCormick / Lake Thurmond
PEE DEE
Florence
Hartsville / Darlington
Lake City
Cheraw / Bennettsville
SOUTHERN LOWCOUNTRY
Orangeburg
Walterboro / ACE Basin
Hampton / Yemassee